Saturday, October 30, 2010

Shorter ABC News: Online Stuff Matters?

So now ABC News is trying to distance itself from crackpot Andrew Breitbart:
Mr. Breitbart is not an ABC News analyst.

He is not an ABC News consultant.

He is not, in any way, affiliated with ABC News.

He is not being paid by ABC News.

He has not been asked to analyze the results of the election for ABC News.

Mr. Breitbart will not be a part of the ABC News broadcast coverage, anchored by Diane Sawyer and George Stephanopoulos. For the broadcast coverage, David Muir and Facebook's Randi Zuckerberg will contribute reaction and response gathered from the students and faculty of Arizona State University at an ABC News/Facebook town hall.

He has been invited as one of several guests, from a variety of different political persuasions, to engage with a live, studio audience that will be closely following the election results and participating in an online-only discussion and debate to be moderated by David Muir and Facebook’s Randi Zuckerberg on ABCNews.com and Facebook. We will have other guests, as well as a live studio audience and a large audience on ABCNews.com and Facebook, who can question the guests and the audience’s opinions. 

This whole “clarification” reads to me like a slap in the face to its online audience. You know: “Hey! It’s digital! It’s the internet! We thought you kids loved the crazy shit!”

Jeebus, get a fucking clue or don’t do the internet at all. People don't distinguish between ABCNews.com and "regular" ABC News, you idiots. The digital division isn't some "other thing" "out there" in the hinterlands. It's your same fucking brand. Fucking maroons, what the hell do you think the future of news is? It's the shit that's sent to your iPhone and iPad. You can't downplay a stupid decision by saying, "oh well it's just digital content and so it doesn't matter because no one but a bunch of college kids in their pajamas is paying attention." Are you really that dumb, or do you just think WE are?

Get. A. Clue.